OTC medications

OTC Medications

Mintel’s OTC Medications market research combines the latest market intelligence, industry insights and expert recommendations to help you anticipate what’s next in the OTC Medications industry.

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Categories Related to: 'OTC Medications'

Categories Related to: 'OTC Medications'

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    Fast and prolonged pain relief remain top purchase drivers and inspire NPD. Wellness themes can evolve and there is room for more targeted/personalised innovation. Dionne Officer, Research Analyst – BPC Innovation ..."
    “The vast majority of consumers deal with pain on a regular basis, and often turn to familiar OTC products. Pain is a constant that is not slated to decline. To meet diverse consumers in their quest to address pain symptoms, while also improving overall wellness, it will be crucial to..."
    Efficacy in relieving pain/ailments is key in OTC remedies, but brands can add value by also meeting demand for more natural and wellness-focused products. Dionne Officer, Research Analyst – BPC Innovation ..."
    “The majority of adult consumers experience some degree of regular pain. As life turns to the “next normal” and normal levels of activity resume, consumers are increasingly exposed to practices that increase the risk of pain instance. Following the overall shift toward preventative care, consumers are looking for solutions that..."
    OTC Medications in US by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2021. This market covers analgesics, cough/cold/flu, gastro-intestinal, dermatological remedies and vitamins and minerals. It excludes all other OTC products and those which require prescriptions but includes pharmacy approved. Supplements are..."
    “The pain management market suffered from 2020-21 due to shifts in typical routines during the pandemic that reduced the need for OTC pain remedies. While the pervasiveness of pain will help maintain category stability, brands will need to meet changing consumer needs by offering preventative products or multifunctional formulas to..."
    "The COVID-19 pandemic has amplified the importance of illness management. Methods practiced during the outbreak are likely to hold lasting impact, such as staying home when sick and increasing illness prevention measures such as washing hands and using hand sanitizer. Americans’ renewed focus on health and safety emphasizes the role..."