$2,995 (Excl.Tax)
NPD is tapping into consumer interest in new formats and targeted solutions; further innovation in niche wellness and active segments could invigorate the category.
Shiyan Zering, Beauty and Personal..."
$2,995 (Excl.Tax)
Fast and prolonged pain relief remain top purchase drivers and inspire NPD. Wellness themes can evolve and there is room for more targeted/personalised innovation.
Dionne Officer, Research Analyst..."
$4,995 (Excl.Tax)
“The vast majority of consumers deal with pain on a regular basis, and often turn to familiar OTC products. Pain is a constant that is not slated to..."
$2,995 (Excl.Tax)
Efficacy in relieving pain/ailments is key in OTC remedies, but brands can add value by also meeting demand for more natural and wellness-focused products.
Dionne Officer, Research Analyst..."
$4,995 (Excl.Tax)
“The majority of adult consumers experience some degree of regular pain. As life turns to the “next normal” and normal levels of activity resume, consumers are increasingly exposed..."