laundry and fabric care

Laundry and Fabric Care

Mintel’s Laundry and Fabric Care Products market research combines the latest market intelligence, industry insights and expert recommendations to help you anticipate what’s next in the Fabric Care Products industry.

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Categories Related to: 'Laundry and Fabric Care'

Categories Related to: 'Laundry and Fabric Care'

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    The US home laundry market is navigating a complex terrain of fluctuating sales projections and a discernible shift in consumer behavior, particularly among younger demographics. Anticipated to face a short-term sales decline of 9% in 2024 before rebounding to a promising 5.1% growth rate from 2023-28, the market’s vitality hinges..."
    Cost of living pressures have consumers seeking value, but efficacy, scent and convenience continue to be prioritized for Canadian laundry routines. Meghan Ross, Senior Research Analyst – Home & Beauty ..."
    Inflation has forced consumers to trade down, but the market is on the cusp of an innovation renaissance for improved convenience, economy and sustainability. Jamie Rosenberg, Associate Director, Global Household and Personal Care ..."
    “Home laundry products represent a market in transition. While this is a category that’s historically slow-growing and has low consumer involvement, the last few years have witnessed the trial of new formats and ingredients with the potential to change how consumers think about convenience and sustainability. But maybe more important..."
    Global annual review: what's now and what's next for dishwashing and fabric care products.Richard Hopping, Senior Brand and Household Analyst..."
    “Home laundry products enjoy nearly universal penetration, with almost all consumers using at least some products in this diverse category. While this provides a strong foundation, ingredient concerns can impact product usage and drive some to abandon certain products and segments altogether. Category players will need to continue to innovate..."
    Fabric Care in US by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2021. This market covers laundry detergents, fabric conditioners and softeners and laundry aids. Market size comprises sales through all retail channels including direct to consumer and excludes sales to professional..."
    “Laundry remains an ever-present chore in the lives of Canadians who are looking for effective products that simplify their well-established routines. COVID-19 has heightened hygiene awareness, motivating some Canadian families to increase their laundry frequency. This has caused a short-term bump in sales but the market is expected to return..."
    Fabric Care in US by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2020. This market covers laundry detergents, fabric conditioners and softeners and laundry aids. Market size comprises sales through all retail channels including direct to consumer and excludes sales to professional..."
    Fabric Care in Canada by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2020. This market covers laundry detergents, fabric conditioners and softeners and laundry aids. Market size comprises sales through all retail channels including direct to consumer and excludes sales to professional..."