leisure time

Leisure Time

Mintel’s Leisure market research combines the latest consumer intelligence, market insights and expert recommendations to help you to understand consumer behavior and anticipate what’s next in the Leisure industry.

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Categories Related to: 'Leisure Time'

Categories Related to: 'Leisure Time'

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    Consumers spend their leisure time and budget in many different ways, from home-bound, digital pursuits like streaming video, music and social media to out-of-home entertainment like movies, concerts and sports, to more participatory activities like arcade gaming, sports/exercise and theme parks. This $1tn market is expected to experience consistent moderate..."
    59% of younger gamers, in the 18-34 age group, prefer YouTube as their social media platform, while older gamers lean towards Facebook. Instagram and TikTok are also popular, showing diverse social media preferences among gamers that follow broader modern trends in platform usage. Notably, 70% of younger gamers find watching..."
    Black and Hispanic adults are frequent gamers who strongly identify with the gamer label, making gaming a key lifestyle aspect. While character customization is crucial for Black gamers, Hispanic gamers thrive on community and social connections, playing diverse titles across many devices where social opportunities arise. Emphasizing community boosts engagement..."
    The sports betting industry is experiencing significant growth, driven by the increasing legalization of platforms and strategic advertising efforts by operators. Currently, one-third (33%) of consumers have engaged in some form of sports betting over the past year, with over half (58%) of these bettors placing wagers at least once..."
    The gambling industry is strong, with Gen Z and Millennials representing much of the growth in participation. Catering to their needs is key to keep things rolling. Mike Gallinari, Senior Travel & Leisure Analyst ..."
    Don't let your Skibidi gyatt pay the Fanum tax for weak Ohio rizz. You need a no cap rizzler with sigma Gen Z and Alpha battlepass drip, my brother. Brian Benway, Senior Tech and Gaming Analyst ..."
    It is an exciting time for mobile gaming; AR/VR advancements, cloud gaming and monetization innovations bode well for consumers and brands alike. Michael Lloy, Research Analyst ..."
    Teens and tweens spend their days juggling both formal and informal activities, making them a key audience for on-the-go solutions and mental wellbeing reminders. Lisa Dubina, Senior Culture and Identity Analyst ..."
    The video game industry keeps growing each year, attracting a broad group of players. Gamers are investing in new hardware, which is driving accessory interest. Brian Benway, Senior Tech and Gaming Analyst ..."
    Most Americans host and it's something they take pride in. Tighter budgets may limit spending, but consumers will still look to brands to make hosting easy and fun. Scott Stewart, Associate Director, Lifestyles & Retail ..."
    Subscription gaming appears here to stay with deep roots in console multiplayer. Players enjoy them most for the value and quality games they bring to the table. Brian Benway, Research Analyst, Gaming and Entertainment ..."
    Meals are a medley of senses and emotions. With so many moving parts – and room for error – brands and retailers can play a major role in this daily ritual. Adriana Chychula, Analyst – Food, Drink & Nutrition ..."
    VR is slowly catching on but still requires costly support. Many gamers are interested in VR, but new tech is expensive. Holiday deals may boost older models sales. Brian Benway, Research Analyst, Gaming and Entertainment ..."
    Outdoor recreation and sporting activities remain popular, but it will become increasingly important for brands and retailers to combat barriers to access. Gabe Sanchez, Automotive Analyst ..."
    Streaming services rethink business models to generate more revenue. Consumers remain overwhelmed by choice, instead opting for old favorites or social video. A Mintel Analyst, Global Analyst ..."
    Mobile gaming presents great opportunities, but new regulations and tough competition require knowledge of the latest trends and strategies to ensure success. Brian Benway, Research Analyst, Gaming and Entertainment ..."