Consumers’ fondness for convenience is sparking innovation, as is their pandemic-affected interest in both exotic flavours and long-life grocery staples.

Mikolaj Kaczorowski, Innovation Analyst

Table of Contents


    • Europe: COVID-19 encourages consumers to reappraise the value of long-life options
    • Graph 1: pasta and cooking sauces launches, by share of storage type, 2017-22
    • Europe: the climate crisis continues to influence purchase decisions
    • Graph 2: cooking sauces and seasoning by select ethical and environmental claims, 2017-22
    • The Middle East & Africa (MEA)
  2. Asia Pacific (APAC)

    • Asia: consumers are cutting salt and sugar intake
    • Graph 3: select minus and natural claims in cooking sauces and seasonings, 2021-22
    • Asia: sauces are a gateway to regional and foreign cuisines
    • Graph 4: pasta sauce launches by leading locations of manufacture, 2017-22
    • Australia & New Zealand
  3. the americas

    • North America: launch activity around clean-label recipes remains relatively stable
    • Graph 5: cooking sauces and seasoning launches with select natural claims, 2021-22
    • North America: consumers are keen to experiment with international flavours
    • Graph 6: cooking sauce launches, by select flavour components, 2018-22
    • Latin America: busy consumers look for shortcuts in meal preparation

About the report

This market report provides in-depth analysis and insight supported by a range of data. Explore a year of innovation in depth to know exactly what’s working.

The Consumer

What They Want. Why They Want It.

The Competitors

Who’s Winning. How To Stay Ahead.

The Market

Size, Segments, Shares And Forecasts: How It All Adds Up.

The Innovations

New Ideas. New Products. New Potential.

The Opportunities

Where The White Space Is. How To Make It Yours.

The Trends

What’s Shaping Demand – Today And Tomorrow.

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Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Our reports are available to download in PDF and PPT formats.

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