Innovations continue to tap into eco, natural, wellness and diversity trends.

Grace Alexander, Research Analyst – Mintel Reports

Table of Contents


    • Europe: brands put eco and ethical claims at the centre
    • Graph 1: facial skincare launches by fastest growing claims, 2017-18 vs 2021-22
    • Europe: innovations continue to tap into holistic wellbeing trends
    • Graph 2: vitamin, mineral and supplement launches with select skincare-/beauty-focused claims, 2017-18 vs 2021-22
    • Middle East & Africa (MEA)
  2. Asia Pacific (APAC)

    • Asia: potential for natural and eco/ethical skincare innovation
    • Graph 3: facial skincare launches by select eco/ethical claims, 2017-18 vs 2021-22
    • Asia: meet the desire for simplified facial skincare routines
    • Graph 4: facial skincare launches by select convenience claims, 2017-22
    • Australia & New Zealand
  3. the americas

    • North America: inclusive and charitable themes inspire innovation
    • Graph 5: facial skincare launches by select ethical claims, 2017-22
    • North America: sustainable claims will trend for a long while yet
    • Graph 6: facial care launches by select eco claims, 2017-18 vs 2021-22
    • Latin America: natural/clean beauty inspires innovation

About the report

This market report provides in-depth analysis and insight supported by a range of data. Explore a year of innovation in depth to know exactly what’s working.

The Consumer

What They Want. Why They Want It.

The Competitors

Who’s Winning. How To Stay Ahead.

The Market

Size, Segments, Shares And Forecasts: How It All Adds Up.

The Innovations

New Ideas. New Products. New Potential.

The Opportunities

Where The White Space Is. How To Make It Yours.

The Trends

What’s Shaping Demand – Today And Tomorrow.

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