Description

Brands are focusing on holistic health by emphasising mental wellness and immunity, and are shaping innovation with botanical ingredients and natural formulations.

Patrick Dahn, Innovation Analyst

Table of Contents

    • Graph 1: specialised nutrition launches, by share of sub-category, 2017-21
  1. Europe, middle east & africa (EMEA)

    • Graph 2: specialised nutrition launches, by share of specialised nutrition sub-category, 2017-21
    • Europe: performance nutrition brands embrace botanical ingredients in vitamin and dietary supplements
    • Europe: infant and maternal nutrition brands innovate around immunity support
    • Graph 3: infant and maternal nutrition launches, by share of functional immunity claims, 2017-21
    • Middle East & Africa
  2. Asia Pacific (APAC)

    • Graph 4: specialised nutrition launches, by share of specialised nutrition sub-category, 2017-21
    • Asia: FSMP brands target the senior demographic
    • Graph 5: FSMP launches, by share of seniors claims, 2017-21
    • Asia: performance nutrition brands cut sugar content to aid consumers' fitness goals
    • Graph 6: performance nutrition launches, by share of sugar claims, 2017-21
    • Australia and New Zealand
  3. THe Americas

    • Graph 7: specialised nutrition launches, by share of specialised nutrition sub-category, 2017-21
    • North America: infant and maternal nutrition brands strengthen their focus on vitamin and dietary supplements
    • Graph 8: infant and maternal nutrition launches, share of vitamin and dietary supplement sub-category, 2017-21
    • North America: weight management brands are reducing additives and preservatives
    • Graph 9: weight management nutrition launches, by share of no additives/preservatives claims, 2017-21
    • North America: performance nutrition brands target the pre-workout occasion
    • Latin America: performance nutrition brands leverage social media
    • Graph 10: performance nutrition launches, by share of social media claims, 2017-21

About the report

This market report provides in-depth analysis and insight supported by a range of data. Explore a year of innovation in depth to know exactly what’s working.

The Consumer

What They Want. Why They Want It.

The Competitors

Who’s Winning. How To Stay Ahead.

The Market

Size, Segments, Shares And Forecasts: How It All Adds Up.

The Innovations

New Ideas. New Products. New Potential.

The Opportunities

Where The White Space Is. How To Make It Yours.

The Trends

What’s Shaping Demand – Today And Tomorrow.

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Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Also, our reports come in PDF, Powerpoint, Word and Excel Databook formats.

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