Yogurt brands are innovating around sustainable production and low carb diets, while also developing recipes which offer a balance of health and indulgence.

Amrin Walji, Senior Innovation Analyst

Table of Contents


    • Europe: yogurt innovation strives to balance consumer expectations of health and indulgence
    • Graph 1: yogurt launches, by share of leading textures, 2020-22
    • Europe: yogurt makers place sustainability at the heart of their innovation plans
    • Graph 2: yogurt launches, by share of select ethical and environmental claims, 2017-22
    • The Middle East & Africa (MEA)
  2. Asia Pacific (APAC)

    • Asia: yogurt producers diversify the variety of functional health boosts
    • Graph 3: yogurt launches, by share of functional and plus claim, 2017-22
    • Asia: clean label claims decline among yogurt launches, despite consumer interest in less artificial offerings
    • Graph 4: yogurt launches, by leading natural claim, 2018-22
    • Australia & New Zealand
  3. the americas

    • North America: yogurt brands tap into the popularity of the keto diet
    • North America: vitamin-boosted yogurt launches soar, as immunity claims remain niche
    • Graph 5: yogurt launches, by share of select claims, 2017-22
    • Latin America: exciting flavours make yogurt consumption more memorable
    • Graph 6: yogurt launches, by share of top flavour profiles, 2020-22

About the report

This market report provides in-depth analysis and insight supported by a range of data. Explore a year of innovation in depth to know exactly what’s working.

The Consumer

What They Want. Why They Want It.

The Competitors

Who’s Winning. How To Stay Ahead.

The Market

Size, Segments, Shares And Forecasts: How It All Adds Up.

The Innovations

New Ideas. New Products. New Potential.

The Opportunities

Where The White Space Is. How To Make It Yours.

The Trends

What’s Shaping Demand – Today And Tomorrow.

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