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- Beauty and Personal Care /
- US Beauty Retailing: In-store and Online Market Report 2023
Beauty is an ever-evolving category. Product efficiency, improved shopping experiences, and ethical conduct are major focus areas to appeal to consumers.
Marisa Ortega, Retail & eCommerce Analyst
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- Key issues covered in this Report
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Executive Summary
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Consumer Insights
- The beauty and personal care consumer fast facts
- Items purchased
- Graph 1: items purchased, 2019-23
- Graph 2: items purchased, by age, 2023
- Graph 3: items purchased, by race and Hispanic origin, 2023
- Retailers shopped
- Graph 4: retailers shopped for beauty and personal care, in the past 12 months – NET – Any shopping, 2023
- Graph 5: retailers shopped for beauty and personal care products, in the past 12 months, 2023
- Graph 6: retailers shopped, by age – NET – Any shopping, 2023
- Graph 7: retailers shopped, by race and Hispanic origin – NET – Any shopping, 2023
- Retailer drivers
- Graph 8: retailer drivers, 2023
- Graph 9: retailer drivers, by gender and age – NET – Any rank, 2023
- Graph 10: retailer drivers, by race and Hispanic origin – NET – Any rank, 2023
- Purchase drivers
- Graph 11: purchase drivers, by gender, 2023
- Graph 12: purchase drivers, by age – select responses, 2023
- Category approach
- Graph 13: category approach, by gender, 2023
- Graph 14: category approach, by race and Hispanic origin, 2023
- Purchase considerations
- Graph 15: purchase considerations, 2023
- Graph 16: purchase considerations, by gender, 2023
- Graph 17: purchase considerations, by age, 2023
- Sources of information
- Graph 18: beauty and personal care sources of information, 2023
- Graph 19: beauty and personal care sources of information, by age, 2023
- Attitudes toward shopping for beauty and personal care
- Graph 20: attitudes toward shopping for beauty and personal care, by gender – NET – Any agree, 2023
- Graph 21: attitudes toward shopping for beauty and personal care – NET – Any agree, 2023
- Graph 22: attitudes toward shopping for beauty and personal care – NET – Any agree, 2023
- Graph 23: attitudes toward shopping for beauty and personal care – NET – Agree, 2023
- Shopping behaviors
- Graph 24: beauty and personal care shopping behaviors in the last 12 months, by gender and age – NET – At least sometimes, 2023
- Graph 25: beauty and personal care shopping behaviors in the past 12 months, by age – NET – At least sometimes, 2023
- Graph 26: beauty and personal care shopping behaviors in the past 12 months, by race and Hispanic origin – NET – At least sometimes, 2023
- Areas of interest
- Graph 27: areas of interest, 2023
- Graph 28: areas of interest, by gender and age, 2023
- Graph 29: areas of interest, by race and Hispanic origin, 2023
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Competitive Strategies
- Opportunities
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The Market
- Market context
- Market drivers
- Graph 30: GDP change from previous period, Q1 2013-Q3 2023
- Graph 31: consumer Sentiment Index, 2007-23
- Market size and forecast
- Segment performance
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Appendix
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