Recent patents for plant proteins focus on sensory enhancements, nutritional profile improvements and identifying ‘new’ plant sources.

Neha Srivastava, Patent Analyst – Food & Drink / Beauty & Personal Care

Table of Contents

  1. what consumers want and why?

  2. product innovation trends

  3. the patent landscape

    • [Graph] Global (excluding China-only filings*): plant-based protein inventions in food and drink patent families, published each year, 2010-19
    • [Graph] Global (excluding China-only filings): top 10 organisations with currently active* patent families for plant-based proteins in food & drink, January 2020
    • Expect ‘new’ and affordable sources of protein
    • [Graph] Select European countries: foods/ingredients avoided by the individual or the household, % of consumers who agree, Q4 2018
    • [Graph] North America & Europe: plant-based yogurts, dairy drink alternatives and meat substitutes (including selected plant proteins), % of total launches 2015-19
    • Expect improved nutrition profiles and digestibility
    • [Graph] US: “How much do you agree or disagree with the following statements?”, % of consumers who agree, Feb 2019
    • Expect improved sensory qualities and stability
    • [Graph] Canada: barriers to consumption of plant-based meat (% agree)


About the report

This report will give you early indications of market movements by using patent analysis as a predictor of emerging ingredients and technology trends, innovations and applications. Built on a combination of Ciper’s powerful artificial intelligence and machine learning capabilities and Mintel’s expertise in market intelligence, this report will identify untapped opportunities and help you understand:

The Consumer

What They Want. Why They Want It.

The Innovations

New Ideas. New Products. New Potential.

The Trends

What’s Shaping Demand – Today And Tomorrow.

The Opportunities

Where The White Space Is. How To Make It Yours.

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Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Also, our reports come in PDF, Powerpoint, Word and Excel Databook formats.

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