Description

Global Annual Review: what’s now and what’s next for the beer and cider market.

Jenny Zegler, Associate Director – Mintel Food & Drink

Table of Contents

  1. the big stories

    • Premiumization boosts big brewers
    • Craft brewers spread their influence
    • Legalized cannabis brings complications
    • [Graph] Select markets: fastest growing markets in total market volume of beer, by Compound Annual Growth Rate (CAGR), five years from 2018
    • [Graph] US: craft brewery count, 2012-17
    • Spain
    • Vietnam
    • Nigeria
  2. in the next two years

    • Category blurring answers the quest for variety
    • Low- and no-alcohol selection will grow
    • Sustainability moves beyond packaging
    • [Graph] Global: ethical claims used by beer and cider launches, Dec 2013-Nov 2014 vs Dec 2017-Nov 2018
  3. in five years and beyond

    • The relaxation occasion is at risk
    • Explore more dynamic ways to explain flavor
    • Alcohol-free becomes reality
  4. key market data

    • [Graph] Global: beer per capita consumption, in liters, 2017
    • [Graph] Global: total market volume of beer, fastest growing markets, five years to 2018
    • [Graph] Global: beer and cider new product launches, by top five countries, Dec 2017-Nov 2018

About the report

This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

The consumer

What They Want. Why They Want It.

The Competitors

Who’s Winning. How To Stay Ahead.

The Market

Size, Segments, Shares And Forecasts: How It All Adds Up.

The Innovations

New Ideas. New Products. New Potential.

The Opportunities

Where The White Space Is. How To Make It Yours.

The Trends

What’s Shaping Demand – Today And Tomorrow.

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Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Our reports are available to download in PDF and PPT formats.

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