Providing the most comprehensive and up-to-date information and analysis of the Future of Cheese market, including the behaviours, preferences and habits of the consumer.

Cheese innovation is buoyant. To fit into consumers’ lifestyles and values, brands are looking to root cheese in nutrition and health as well as leverage consumer enthusiasm for cooking. Consumers have continually turned to cheese as comfort food in 2021. Baked feta pasta ranked as #1 for Googles annual list of top trending food searches. 

US consumers claim to be eating more cheese in 2021 than in the previous years. As a result the retail cheese market size in the US grew 3% in 2021. European consumers continue to support cheese with better nutritional benefits. Asian cheese producers are innovating with cheese by showcasing bold local flavours. To keep up with vegan cheese trends, vegan cheese makers also need to focus on the nutritional quality of vegan cheese. 

Brands have a unique opportunity to cash in on consumers’ craving for cheese, turning pandemic-induced cooking and eating habits into new routines. Cheese brands should focus on building healthier food associations with cheese by highlighting the role of cheese in healthy snacking and building immunity. Brands can leverage consumer enthusiasm for new cooking techniques and amplify recipes involving cheese that have entertainment value on social media. Brands such as Boursin, Babybel and Philadelphia are already contributing to improving the taste credentials of vegan cheese. 

Caroline Roux, Global Food & Drink Analyst

Table of Contents

  1. Where are we now

  2. In the next two years

    • Entertain with fun cooking techniques
    • Nurture cheese’s health credentials
    • Be accountable at every production stage
  3. In five years and beyond

About the report

This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

The consumer

What They Want. Why They Want It.

The Competitors

Who’s Winning. How To Stay Ahead.

The Market

Size, Segments, Shares And Forecasts: How It All Adds Up.

The Innovations

New Ideas. New Products. New Potential.

The Opportunities

Where The White Space Is. How To Make It Yours.

The Trends

What’s Shaping Demand – Today And Tomorrow.

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