Global Annual Review: What's now and what's next for vitamins and supplements.

Stephanie Mattucci, Associate Director, Global Food Science

Table of Contents

  1. The big stories

    • Help consumers recharge
    • Tap into curiosity about the microbiota
    • Make beauty supplements more holistic
    • [Graph] UK: stress experienced and attitudes towards managing stress and wellbeing, by age, Feb 2018
  2. In the next two years

    • Make brain health a lifelong goal
    • Help consumers support their immune system
    • Develop multi-tasking sports nutrition products
  3. in five years and beyond

    • Use technology to personalize offerings
    • Make it easier to find the right VMS products
    • Improve transparency and traceability
  4. key market data

    • [Graph] Global: top 5 format types, by region, vitamins and dietary supplements, 2018

About the report

This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

The consumer

What They Want. Why They Want It.

The Competitors

Who’s Winning. How To Stay Ahead.

The Market

Size, Segments, Shares And Forecasts: How It All Adds Up.

The Innovations

New Ideas. New Products. New Potential.

The Opportunities

Where The White Space Is. How To Make It Yours.

The Trends

What’s Shaping Demand – Today And Tomorrow.

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