Vitamins and Supplements - Brazil - February 2014
“While the VMS market has posted strong historical sales growth, the pace begins to slow to 2018 as economic growth stalls. Brands can focus on creating more targeted products to inspire a higher spend per product and encourage new consumers to the category.”
– Charlotte Libby, Senior Beauty Analyst
Some questions answered in this report include:
- How will an aging population impact the VMS market?
- How are the purchasing channels of VMS products evolving?
- How can multivitamins respond to the growing threat of individual products?
- How can VMS brands leverage the high levels of brand loyalty?
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* This is a sample representation of the report layout and does not reflect the research included in this report.
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