Wine - China - December 2018
US $4,460.00 (Excl.Tax)Excl. Tax Buy Now
“Under the pressure of reduced global supply and lack of appreciation from the mass market, wine in China is entering a phase of adjustment. With more players encouraged by favourable trade deals entering the market, consumers are presented with abundant selections from various channels. The opportunities for players reside in whether wine could appeal to a broader audience with lower barriers to trial and reimagined consumption occasions.”
– Wenxin Xu, Senior Research Analyst, Food & Drink
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