Wine - Europe - July 2011
US $1,735.96 (Excl.Tax)Excl. Tax Buy Now
"The future is bright for the European wine market, but the road ahead is fraught with obstacles. Price, austerity and healthy living attitudes will reduce frequency in mature markets, but there are many avenues to counter these negative trends. The wine market is extremely traditional, but breaking these traditions can expose exceptional room for growth. Increasingly organic and eco-friendly wines can satisfy healthy living attitudes. Effective branding, increased consumer communication, and distribution that focusses on facilitating consumer choice, can all be used to boost sales. Last but not least, the emergence of developing markets offers huge possibilities for wines. The Russian market continues to be one of the biggest emerging world wine markets, witnessing double digit growth."
- James Manley, European Food and Drink Analyst
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.