Mintel Reports
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Buoyed by a strong post-pandemic revival, attendance and spending on music concerts and festivals have risen sharply over the past two years, in spite of the cost of living crisis.
Cold-brew, decaffeinated and sparkling teas can play a greater role in hydrating consumers. Tea, with its natural energy-boosting properties, can energise tired consumers.
Novelty and efficacy drive commonplace switch-out behaviours, boding well for innovative newcomers that can break out of a crowded marketplace of claims.
The majority of consumers are adventurous when it comes to trying new world cuisine dishes, enabling less established cuisines to strengthen their foothold in the market.
Brands will have to convince consumers of the added value of online grocery shopping. Especially given the prevailing concerns over receiving lower-quality items.
Juice brands are reacting to consumer interest in positive nutrition by fortifying and adding nutritional and health benefits.